AI + Business Automation
Less busywork. Better systems. More room to grow.
StarkByDesign builds AI automations, custom software, integrations, and conversion-focused websites that remove repetitive work and keep your business moving.
Looking for our AI receptionist? Meet Starkby →
Your business probably doesn't need more software.
It needs the software you already have to work together.
A lead submits a form → someone manually enters it elsewhere.
A customer calls → somebody has to remember to follow up.
A job gets booked → three people need to be notified manually.
Information lives in spreadsheets, inboxes and different apps.
Employees repeatedly answer the same questions.
That's the work StarkByDesign removes.
What we do
Four ways we remove repetitive work and disconnected systems.
AI & Workflow Automation
Connect the repetitive work between your forms, inbox, CRM, calendar, phone, team, and customers.
Lead intake · follow-ups · scheduling · notifications · document workflows · CRM automation
Custom Software & AI Tools
When off-the-shelf software doesn't fit the workflow, build exactly what the business needs.
Dashboards · internal tools · customer portals · AI assistants · custom applications
Websites That Actually Do Something
Not just prettier websites. Sites built to move visitors toward a specific outcome.
Lead generation · booking · customer intake · integrations · automation · analytics
Data & Integrations
Get disconnected systems talking to each other.
APIs · CRM sync · reporting · databases · migration · centralized business data
AI Phone Automation
Looking specifically for AI phone coverage? That's Starkby, our dedicated AI receptionist platform.
Visit Starkby →Built by StarkByDesign
Starkby
AI phone coverage for the calls your team can't answer.
After-hours. Overflow. Missed calls. Lead qualification. Appointment booking. Human escalation. Configured around your approved services, rules, and workflows, if it can't safely complete something, it captures the information or routes the caller instead of inventing an answer.
Explore Starkby →Product screenshot coming soon
How we work
Configuration, workflow safety, and QA, not just “we have AI.”
01
Find the bottleneck
We look at what's eating time, losing leads, creating duplicate work, or forcing people to move information manually.
02
Design the system
We map what should happen, what software needs to communicate, and where AI actually helps.
03
Build + test it
Automation, integrations, interfaces and edge cases get tested before they're depended on.
04
Launch + improve
We measure what the system is actually doing and improve it as your business changes.
Selected work
Real business problems, and the systems we designed to solve them.
PRODUCT
Starkby
AI receptionist platform for service businesses
Configurable call handling, lead capture, appointment booking and business-specific workflows built for home-service and local businesses.
Call handling · lead qualification · appointment booking · CRM handoff
View product →CASE STUDY
StarkByMed
AI-assisted patient engagement
A specialized build for a healthcare context, adapting the same configuration-and-workflow approach to patient communication and intake.
Patient intake · scheduling workflows · secure messaging
Details coming soon
CASE STUDY
ResearchQuarter
AI-assisted clinical research education
A proof-of-capability build applying structured AI workflows to clinical research education content and delivery.
Content workflows · structured Q&A · research-education tooling
Details coming soon
Why StarkByDesign
Small enough to care about the details. Technical enough to build the whole system.
I'm Axel. I work directly with businesses to identify operational problems and design the software and automation around them, from the first conversation through the system that ends up running in production.
You're not handed off to a rotating cast of salespeople or project managers. One person understands your systems end to end, and when something needs attention, you get me, not a support ticket.
Axel Alwan · Founder, StarkByDesign · St. Petersburg, FL
What's slowing your business down?
Tell us what's repetitive, manual, disconnected, or just more complicated than it should be. We'll tell you whether it can be automated, and what we'd build.