AI + Business Automation
Your business shouldn't need this much manual work.
StarkByDesign connects the tools you already use, automates repetitive workflows, and builds custom software when off-the-shelf tools fall short.
Looking for AI phone coverage? Meet Starkby, our AI receptionist →
The expensive part isn't always the software.
It's the gaps between it.
Most operational problems happen between tools, people, and handoffs. That's where we build.
A lead submits a form → someone manually enters it somewhere else.
A customer calls → nobody answers → the follow-up depends on someone remembering.
A job gets booked → multiple people still need to be notified manually.
Customer information lives across spreadsheets, inboxes, CRMs, and different apps.
We design the system between them.
What we do
Four ways we make businesses easier to run.
Workflow Automation
Connect the repetitive work between your forms, inbox, CRM, calendar, phone, team, and customers.
LEAD INTAKE · FOLLOW-UPS · SCHEDULING · NOTIFICATIONS · DOCUMENT WORKFLOWS · CRM AUTOMATION
Learn more →Custom Software + AI Tools
When your workflow doesn't fit off-the-shelf software, we build the tool around the way your business actually works.
INTERNAL TOOLS · CUSTOMER PORTALS · DASHBOARDS · AI ASSISTANTS · CUSTOM APPLICATIONS
Learn more →Conversion-Focused Websites
Websites that do more than look good, built to generate leads, guide customers, collect information, book appointments, and connect with the rest of your business.
LEAD GENERATION · BOOKING · CUSTOMER INTAKE · AUTOMATION · ANALYTICS
Learn more →Data + Integrations
Get disconnected systems talking to each other so information moves automatically instead of being copied, chased, or lost.
APIs · CRM SYNC · REPORTING · DATABASES · MIGRATION · CENTRALIZED BUSINESS DATA
Built by StarkByDesign
Starkby
AI phone coverage for the calls your team can't answer.
Starkby handles missed, overflow, and after-hours calls, captures what the caller needs, qualifies leads, books approved appointments, and sends the result back to your team.
Start with the calls that would otherwise hit voicemail. Keep your existing number, your current team, and control over what the AI can say and do.
How we work
We map the workflow first. Then we build what actually needs to exist.
01
Find the bottleneck
We find where time gets wasted, leads get lost, work gets duplicated, or people are forced to move information manually.
02
Map the system
We define what should happen, which tools need to communicate, and where automation actually makes sense.
03
Build + test
We build the automation, software, integrations, and safeguards, then test the edge cases before launch.
04
Launch + improve
We put it into production, measure what happens, and improve the system as your business changes.
Selected work
A few of the systems and products we've built.
PRODUCT
Starkby
AI receptionist platform for local service businesses
A configurable phone system for missed, overflow, and after-hours calls, including lead intake, qualification, appointment booking, escalation, and business-specific call workflows.
CALL HANDLING · LEAD QUALIFICATION · APPOINTMENT BOOKING · WORKFLOW AUTOMATION
Read the case study →
PRODUCT
StarkByMed
AI-assisted patient engagement and facial analysis
A specialized healthcare product combining patient intake, AI-assisted facial analysis, treatment-oriented workflows, and longitudinal patient data.
PATIENT INTAKE · AI ANALYSIS · WORKFLOW AUTOMATION · PATIENT EXPERIENCE
Read the case study →
Why StarkByDesign
Small enough to care about the details. Technical enough to build the whole system.
I'm Axel, founder of StarkByDesign. I work directly with businesses to find repetitive work, map the systems behind it, and build the automation or software that removes it.
There isn't a sales handoff followed by a rotating project team. The person helping you understand the problem is also the person responsible for building the solution.
Axel Alwan · Founder, StarkByDesign · St. Petersburg, FL
A few things people usually ask.
Do I need to replace the software I already use?
Usually not. Most projects start by connecting or improving the tools you already have. We only recommend replacing software when the existing system is actually the problem.
What kinds of businesses do you work with?
StarkByDesign works with businesses that have repetitive processes, disconnected systems, manual handoffs, or workflows that off-the-shelf software doesn't handle well.
What does a project cost?
It depends on the workflow and how much needs to be built. Smaller automation projects and larger custom software builds are scoped differently. Tell us what's happening now and we'll tell you what we'd recommend before you commit to anything.
What's the difference between Starkby and StarkByDesign?
StarkByDesign builds custom automation, integrations, websites, and software. Starkby is our dedicated AI receptionist product for businesses that need better phone coverage.
What's still being done manually that shouldn't be?
Tell us what's repetitive, disconnected, or harder than it should be. We'll tell you what we'd automate, what we'd leave alone, and what we'd build.